Why Do So Many People Shop Online?
First, it is convenient. Shopping carts allow people to browse many products without having to walk all over the store. Also, they don’t get bombarded with pushy salespeople. This makes their shopping more enjoyable.
They can do more research and read detailed product descriptions, listen to audio and watch video demonstrations without leaving their homes.
With mobile commerce, they can shop from almost any location without having to be tied to their computers. By the time some shopping decisions are made, they know more than some sales people about a certain product. It also fulfills the need for instant gratification.Shopping online takes out the middle man. The product goes directly from the manufacturer or warehouse to the consumer. In the case of digital goods it is an immediate download.
Online Shopping Saves Time
Shopping trips can consume enormous chunks of time, driving across town, looking for parking spaces, rummaging through aisles and waiting in line for a cashier to check out.
We’ve all experienced the customer who has to make returns, check prices or find their money while holding everyone else “hostage” in waiting. Price checks and shift changes depending on the time you go to a store to shop are also reasons why many turn to online shopping.
Online Shopping is More Safe
Another reason to shop online is for safety. There’s less chance of being mugged in the parking lot, having a purse stolen or a child lost or kidnapped.
Sometimes people even get into heated arguments and fights over purchase items. Shopping at home could prevent a black eye!
Online Shopping Is Easy
Online payment processing allows for smooth secure transactions along with easy return policies. Further, online documentation and receipts make it easier to keep up with spending records. You are given the option to print the receipt, but they are also emailed ensuring that your purchases are documented.With new online payment processors such as PayBox.me, the promise of a better shopping experience for both merchant and customer exists. PayBox pre-launched September 1, 2010 and in just two short months have gathered over 100,000 subscribers. They plan to directly challenge PayPal and are currently offering new subscribers a $25.00 incentive to enroll.
Newer and better payment processors will help to ensure the online shopping experience is pleasant by offering options and potentially better service than what now exists. This may force existing processors to improve their service which in turn creates a better online experience.